Living in today’s hi-tech world, one can't live without promoting any product. Advertising is the process of audio or visual form of marketing communication that employs a message to promote or sell a product, service or idea. Formulation of ideas, the ways to express artifacts that document human experience represents Advertising Design. Whenever we see any ads, be it a memorable jingle, a clever catch-phrase or a beautiful image, it always sticks to our heart. In order to capture consumer’s attention, an advertising design job combines psychology, marketing and creativity into a seamless presentation.
The Indian advertising industry has grown from being a small-scaled business to a full-fledged industry. The advertising industry is estimated to be the second fastest growing advertising market in Asia after China.
As per ibef.org reports, India’s Advertising industry is expected to grow at a rate of 16.8 per cent year-on-year to Rs 51,365 crore (US$ 7.61 billion) in 2016#, buoyed by positive industry sentiment and a strong GDP growth of 7 per cent and above.
Desired Skills for Advertising Design Jobs
- Creative Ability– Artistic talent is the combination of Inspiration, Motivation and Curiosity. These are the most recognizable traits that advertising designers should possess. Having a good portfolio that exhibits your skill and creativity will help you get noted by prospective employers.
- Communication Skills– Knowing your target spectators and how to talk to them is a critical piece of advertising design. Great marketing skills and knowledge of customer psychology will play an important role in communicating your ideas effectively to consumers.
- Competing Attitude– The advertising industry is highly aggressive—and one ad can make or break a career. While the pressure may not be as high for designers as it is in other ad agency positions, you will mostly be working under deadlines with people who are under pressure. One needs to have an attitude of do or die.
What We Offer
Advertising Design Course from focuses on the training of designing, promotion of products and services in the market through print media and internet. We imbibe our students with the knowledge about the marketing, and promotional design strategies which enable them to attract the audience to become a consumer. Our course also covers mobile website designing for smartphones and tablets too. We emphasis upon understanding the artistic power of visual and textual advertising communication through accurate graphic design and web design training.
Our Course Curriculum
Our course comprises of various Adobe Tools like Adobe Photoshop, Adobe Illustrator, Adobe InDesign, Flash etc. We conduct art and sketching classes before starting of any tools so that our students can master the art of designing the website outlook, logos etc. Not many Institutes provide this facility. We provide additional facilities like personality development workshops program, photography classes, events and quiz to enhance student’s professional and personal growth.
Our primary objective is to develop our students into professionals, while maintaining a social and cultural balance to aid the imparting of a value based education. We adopt a pragmatic approach in conducting our programs to comprise professionalism through a methodical process. The structure of the institute stands on the strong foundation laid by the industry professionals and educationalists, who ensure quality education to fulfill the vision and achieve the mission.
Change your life today by joining Graphic Design Institute. Feel free to send your queries at email@example.com or call +91 (0)981 181 8122.